Part­ner refer­ral pro­grams are pro­grams offered by a com­pa­ny that rewards part­ners for refer­ring poten­tial cus­tomers to the com­pa­ny. The part­ner refer­ral pro­gram may offer incen­tives, such as dis­counts, access to exclu­sive resources or events, or recog­ni­tion, to part­ners who suc­cess­ful­ly refer cus­tomers to the com­pa­ny. The goal of a part­ner refer­ral pro­gram is to dri­ve cus­tomer acqui­si­tion and rev­enue for the company.