Part­ner rela­tion­ship man­age­ment soft­ware, also known as PRM, offers busi­ness­es tools for track­ing their sales part­ners and affil­i­ates and for enabling com­mu­ni­ca­tion and sup­port from the busi­ness to these part­ners. Each part­ner has access to a pri­vate por­tal through the PRM soft­ware, where they can find doc­u­ments, mar­ket­ing mate­ri­als, MDFs, oppor­tu­ni­ties, and deals. The soft­ware helps busi­ness­es man­age their part­ner­ships and build strong rela­tion­ships with their partners.