Fran­chis­es are busi­ness­es that are grant­ed the right to use a com­pa­ny’s brand and busi­ness mod­el in exchange for a fee. They are typ­i­cal­ly required to fol­low spe­cif­ic guide­lines and stan­dards set by the com­pa­ny. While a fran­chisee could be con­sid­ered a type of chan­nel part­ner, as they are typ­i­cal­ly involved in sell­ing the prod­ucts or ser­vices of the fran­chisor, the terms “fran­chisee” and “chan­nel part­ner” are not nec­es­sar­i­ly inter­change­able. A fran­chisee has a more for­mal and struc­tured rela­tion­ship with the fran­chisor, and is typ­i­cal­ly required to fol­low spe­cif­ic rules and guide­lines in order to oper­ate under the fran­chisor’s brand and busi­ness model.