Fitting Partnerships Into Your Business There are vibrant discussions about partnerships. Exciting discussions, in fact. Especially in the B2B SaaS community, where the concept of collaborative working has been identified as a new growth model for...
From Ecosystem (1935) to Ecosystem-Led Growth (2023) From Ecosystem (1935) to Ecosystem-Led Growth (2023).Some interesting insights about the history and development of the term. Ecosystem:The term was first used in 1935 by British botanist Arthur...
Impact Forecasting Uncovering the True Value of Partnerships Revenue is often deemed the primary benchmark to evaluate the success of partnerships. It’s the easily quantifiable element management teams turn to for assessing a partnership’s...
The PX Factor: How Outstanding Partner Experiences Elevate Customer Satisfaction Customer Experience and the Influence of Partner Experience The importance of customer experience in driving a company’s success has been widely acknowledged. Numerous...
Your Partner is Not Your Customer Partner ≠ Customer Treating partners like customers is a common mistake that can negatively impact your partnership. There are good reasons to ensure your organization does not treat partners like customers. 1. While...
Being Resilient as a SaaS Business in Changing Market Dynamics In the business world, when we speak about being resilient, we talk about survival. It is about weathering out difficult times and reaching business goals and objectives more efficiently....